Zilch!
0% Milk Vegan Ice Cream

Zilch! is a vegan ice cream brand created from the brief sourced from Club Creative. 

The branding was inspired by Doozy Pots and Mauna Loa, two pre-existing non dairy ice cream brands.

The fluidity of the logo is based on the feeling of being free and the idea of the motion of licking ice cream. 

The background art by Amber Henderson sourced from Pinterest resembles the connection to the shores of the Philippines, the main source of the products coconut oil.